Tuesday, 27 November 2012

Target Audience Research


This is the video that I created for research into the target audience for my music video.

I played 3 songs to the people answering the questions:
- The Pretender by Foo Fighters
- Call me maybe by Carly Rae Jepson
- No Tomorrow by Orson

And then I asked them three questions:
- Who would you say the target audience for this song would be? 
- What would you expect to see in this music video?
- Which song would you rather listen to in your own time?

I found out from doing this research that Orson-No Tomorrow(The song that we have chosen to make a music video for) would be promoted to the target audience of boys of late teenagers to about mid-twentys while other people would listen to it as well. Also many people would chose to listen to this song over pop songs like Call Me Maybe.

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